In a surprising turn for the electric vehicle industry, Rivian, known for its adventure-oriented electric vehicles, has taken a bold step into the micromobility sector. The company has launched a new venture named Also, introducing innovative products like a modular e-bike, a pedal-powered four-wheeler, and a cutting-edge helmet designed to minimize head injuries.
Rivian’s CEO, RJ Scaringe, had long pondered concepts beyond traditional vehicles, initially considering hybrid microcars before settling on electric vehicles. Years later, his vision to explore unique forms of transportation has materialized with Also. Scaringe shared, “We said, first principles, let’s truly rethink the bike in its entirety, and then think of that as a platform for other things.”
Despite Rivian facing challenges such as the expiration of the $7,500 federal EV tax credit and the pressure of launching its R2 vehicle, Also has made a noteworthy debut. The venture recently secured $105 million in funding from Eclipse Ventures source, attracting talent from tech giants like Apple and Google. This financial backing and strategic team-building position Also as a potential leader in the micromobility market.
The flagship product, the TM-B e-bike, brings a fresh perspective to the market with a modular design allowing quick seat swaps for different riding styles. Chris Yu, President of Also, notes the frame can be changed in seconds, offering flexibility for riders. Additionally, its futuristic “Dream Ride” system introduces a pedal-by-wire mechanism, a significant departure from traditional bike drivetrains.
This new system enhances the biking experience, allowing for an intuitive ride without gear shifting. Yu explained that their bikes could offer up to “10x” amplification, with torque surpassing even the strongest electric mountain bikes. This innovation aims to attract both cycling enthusiasts and newcomers by simplifying operation while providing substantial power.
Alongside the TM-B, Also is launching the TM-Q, a versatile four-wheeler suitable for commercial and personal use, tapping into the growing demand for neighborhood electric vehicles. The TM-Q’s design echoes the utility of delivery bikes used by companies like UPS and DHL, offering a practical solution for urban delivery needs.
Furthermore, the Alpha Wave Helmet, designed to reduce the risk of head injuries, showcases Also’s commitment to safety. With integrated technology to lessen rotational energy during impacts, the helmet signifies a leap forward in protective gear, incorporating lights and audio features for convenience.
The TM-B e-bike is anticipated to hit the market in spring 2026 at a premium price of $4,500, with a base model expected later that year. Scaringe expresses confidence in the transition to micromobility, aiming to elevate it from niche projects to a substantial industry. He hopes the innovative approach will entice customers, much like Rivian’s electric vehicles have done in the past. “Just the completeness of the package and completeness of the experience is really attractive,” Scaringe remarks, envisioning a moment when consumers find themselves unexpectedly drawn to e-bikes.
Original Story at www.theverge.com