Electric Vehicle Hesitancy Persists Despite Model Diversity
In the past four years, over 75 new electric vehicle (EV) models have been introduced, yet consumer interest remains tepid. According to a recent AAA survey, only 16% of U.S. adults are considering a fully electric vehicle for their next purchase. This figure marks the lowest level of interest since 2019. Meanwhile, those unlikely to opt for an EV have risen to 63%, the highest since 2022.
“Since we began tracking interest in fully electric vehicles, we’ve seen some variability,” said Greg Brannon, director of automotive engineering. “While the automotive industry is committed to long-term electrification and providing a diverse range of models, underlying consumer hesitation remains.”
Challenges Facing EV Adoption
High battery repair costs and initial purchase prices are among the main deterrents for potential EV buyers, affecting 62% and 59% of respondents, respectively. Concerns about long-distance suitability (57%), inadequate public charging infrastructure (56%), and fear of running out of charge (55%) further compound the hesitation. Additional issues include safety concerns, residential charging installation challenges, and potential reductions in tax incentives, according to AAA’s 2024 Your Driving Cost analysis.
Factors Encouraging EV Interest
Despite these barriers, some consumers are drawn to EVs for their potential cost savings, particularly in light of historical gas prices reaching $5 per gallon in 2022. Currently, gas prices average between $3.00 and $3.50 per gallon. The survey highlights that gas savings, environmental benefits, and reduced maintenance costs continue to drive interest in EVs. Notably, last year’s analysis showed EVs had the lowest fuel and maintenance costs based on a national electricity price of 15.9 cents per kWh.
Outlook on the Future of Electric Vehicles
Despite the growth in EV offerings, optimism about their widespread adoption is waning. Only 23% of drivers now believe most cars will be electric within a decade, down from 40% in 2022. Similarly, interest in leveraging tax credits for EV purchases has dwindled from 60% last year to 39% this year.
AAA’s Alternative Recommendations
For those hesitant to fully commit to electric vehicles, AAA suggests considering hybrid or plug-in hybrid models. These vehicles offer a balance, combining traditional combustion engines with electric power, which can ease range anxiety while still providing an eco-friendly option.
AAA EV Resources
- AAA Car Guide: Features resources on the latest EV models and winners of the 2025 AAA Car Guide.
- Your Driving Cost Calculator: An annual breakdown of EV ownership costs.
- The “CARBs” of Driving an EV: Tips and insights for first-time EV drivers.
- EV Research: AAA’s insights into consumer opinions and EV performance.
- #AdultingwithAAA: A series offering advice and tips for young adults on EVs and more.
Survey Methodology
The survey was conducted from March 6-10, 2025, using a representative, probability-based panel covering about 97% of U.S. households. Most participants responded online, with phone interviews for those lacking internet access. The study included 1,128 U.S. adults with a margin of error of ±4% at a 95% confidence level.
About AAA
Founded in 1902, AAA has become one of North America’s largest membership organizations, offering services like roadside assistance, travel planning, and financial services. To discover more or join, visit AAA.com.
Original Story at newsroom.aaa.com