Bradley County Residents React to $11.3B Project River Proposal

Project River, a proposed $11.3B industrial campus in Bradley County, aims to generate 1,500 MW of self-sustaining power.
"New $11.3B Project River: Investments in Bradley County" | Local News

UPDATE: A significant industrial development, named ‘Project River,’ has been proposed for Bradley County, stirring public interest and debate. Valued at $11.3 billion, the project envisions a self-sustaining power plant utilizing natural gas and biomass, generating up to 1,500 MW of electricity, potentially serving a heavy industrial facility or a data center. Although no immediate data center plans are confirmed, the infrastructure could support one.

The private land for the project, spanning 850 acres, is owned by the Wright family. Lukas Salyer and Mitchell Simpson, executive figures from the Wright Industrial Group and Wright Brothers, respectively, detailed the project’s scale and its self-sustaining energy model, emphasizing its independence from the public power grid.

Project River is proposed for construction on an 850-acre parcel of land that is privately owned by the Wright family.



Despite assurances, local resident Jon Ellis expressed concerns over transparency and environmental impact. “I grew up here,” Ellis stated, reflecting on his family’s longstanding connection to the land. He voiced skepticism about the project’s implications and the manner in which information has been disclosed to the community.

The project has drawn mixed reactions from residents and officials, including Bradley County Mayor Gary Davis. On transparency, Davis noted, “I’ve tried throughout this entire discussion to lead with transparency and facts, even when it would have been easier, and probably smarter politically, to simply say nothing…” Emphasizing the need for clarity, he pointed out the distinction between the current 850-acre proposal and a separate 385-acre annexation.

Further community engagement is planned through meetings scheduled for September 1 and September 12 at the PIE Center in Cleveland, aiming to address public queries and concerns. The Tennessee Valley Authority (TVA) confirmed involvement through a study to explore potential collaborations for integrated infrastructure development.


PREVIOUS STORY: Project River, anticipated as one of East Tennessee’s largest private investments, promises to revive the local forestry industry and generate substantial economic benefits. The Wright family’s parcel, strategically located for rezoning into the City of Cleveland, is set for phased development over the next five years.

New Project River, data center to bring 2,600 new jobs to Bradley





This innovative venture promises to contribute significantly to public revenue, supporting local infrastructure and services without increasing taxes. Residents are encouraged to stay informed through the project’s website or contact the team via email.

Project River map





Original Story at www.local3news.com